Bad logos– we’ve all seen them. Some of us may even have been responsible for creating them. Nevertheless, these design disasters tend to show up every now and then. We can spot them by their busy, cluttered, unstructured, unprofessional appearance. The designs below are no exception. They are prime examples of how a poorly designed logo ...

So what exactly makes a logo clever anyway? In my opinion, it’s designs that have the “wow” factor– the ones that make you say “Wow!” immediately when you see it, or if you’re a designer, the ones that make you say, “I wish I’d thought of that.” This collection contains what I feel are some of the most clever logos ...

We’ve all heard the saying “great minds think alike.” This is true more often than not for logo designers. And while designers often get inspiration from other designs, if not done in the right way, it can spell disaster for their clients. Below are some examples of what can happen when designs start to look ...

Text-based logos, or wordmarks, are the most widely used of all logos. They are often used when advertising funds are limited and when focus is on name recognition. They are known for their limited use, or non-use, of graphical elements other than the text itself. Because wordmarks focus primarily on text and typeface, they can be ...

There are certain famous logos we encounter on a daily basis– Microsoft Windows’ window, Apple’s half-eaten apple, and so on. But if these logos were altered slightly, would you be able to tell the real from the fake? Well, here’s a neat little site that tests your memory of some of the most widely recognized ...